Yotpo helps you build custom points programs and VIP tiers. You can reward shoppers and turn one-time buyers into repeat customers.
Yotpo helps you build custom points programs and VIP tiers. You can reward shoppers and turn one-time buyers into repeat customers.
25,000+
Loyalty Programs Launched
41%
Increase in RPR for Members
59%
Increase in CLTV for Members
25k+
Loyalty Programs Launched
65
Integrations
Launch a Custom Rewards Program
Create a points program that fits your brand perfectly. You can set up VIP tiers and custom rules to keep shoppers coming back for more.
Custom VIP Tiers
Group your best buyers into special tiers. You can offer better perks as they spend more money on your store.
Flexible Point Rules
Reward buyers for actions beyond just spending money. You can give points for account sign-ups or social media follows.
On-Brand Design
Match your rewards page to your exact site style. You control the colors and fonts to build a native brand experience.
Easy Reward Redemption
Shoppers apply points directly at checkout. You remove friction and make it simple for them to claim their discounts.
Campaign Scheduling
Run double points days during slow sales months. You drive extra traffic and clear out old inventory on your schedule.
Turn Buyers Into Brand Advocates
Grow your customer base through word of mouth. You can reward your current shoppers when they bring their friends to your store.
Two-Sided Rewards
Give both the sender and the new buyer a reason to shop. You create a win-win setup that drives fast customer growth.
Custom Referral Links
Shoppers get unique links to share with friends. Yotpo tracks every click and purchase to award points on time.
Social Sharing Tools
Buyers share their links directly to social media apps. You reach new audiences where they already spend their time.
Post-Purchase Prompts
Ask for referrals right after a buyer completes an order. You catch them when they feel most excited about your brand.
Fraud Prevention
Yotpo blocks fake accounts and self-referrals automatically. You protect your margins and only reward real new buyers.
Connect Online and In-Store Sales
Sync Across Channels: Shoppers earn and spend points whether they buy on your website or in your physical retail stores.
Mobile Wallet Passes: Buyers save their loyalty cards to Apple Wallet or Google Pay for fast access during checkout.
Point of Sale Ready: Cashiers can look up customer profiles and apply reward discounts directly at the register.
Push Notifications: Send quick alerts to mobile wallets to remind shoppers about their unused points or expiring perks.
Track Your Loyalty Program Revenue
View clear reports on how your rewards program drives sales. You can see exactly which campaigns generate the most profit.
Revenue Tracking
See how much money your points program adds to your bottom line.
Member Activity
Monitor how often buyers redeem points and move up into higher VIP tiers.
Campaign Testing
Compare different reward setups to find what motivates your buyers best.
Scale From Startup to Global Brand
Start with our free plan and upgrade as your store grows. Yotpo connects with top tools like Klaviyo and ReCharge to support early-stage brands and large enterprises alike.
Why Choose Yotpo as Your Loyalty Partner?
Fast Setup Process
Launch your points program in days instead of months. You get clear steps to guide you through the whole process.
Deep Integrations
Connect Yotpo directly to your favorite marketing apps. You sync data across your tech stack without custom coding.
Transparent Pricing
Pay for what you actually use. Yotpo offers clear pricing tiers that make sense for your specific business size.
Expert Support Team
Get answers quickly from our dedicated support staff. We help you fix issues and optimize your reward campaigns.
High Customization
Build a program that looks and feels unique. You control the rules and the design to match your exact brand voice.
Proven ROI
Drive real revenue growth with tested reward mechanics. Brands use Yotpo to increase their customer lifetime value.
Meet the brands
Meet the brands driving revenue with Yotpo Loyalty
How does a Woocommerce Loyalty Plugin increase repeat purchases?
A Woocommerce Loyalty Plugin gives shoppers a clear reason to return. Buyers earn points for every dollar they spend on your site. They save these points to unlock discounts on future orders. This system turns casual browsers into frequent buyers. You build a habit of shopping with your brand. Customers choose you over competitors because they want to reach the next reward tier.
Yotpo makes it easy to set up these reward loops. You can offer extra points during special holiday sales events. Shoppers feel valued when they receive exclusive perks. You can learn more about setting up these campaigns on our loyalty platform page. We help you design a program that fits your exact business needs.
Can I customize the look of my rewards page?
You have full control over your rewards page design. Yotpo lets you change fonts and colors to match your brand style. You can upload your own icons for different VIP tiers. Shoppers experience a native look that feels like your main website. You do not need a developer to make these visual changes. Our editor provides simple tools to adjust the layout quickly.
A custom design builds trust with your buyers. They feel confident joining a program that looks professional. You can view examples of beautiful reward pages in our customer case studies. Many brands use our tools to create unique and engaging loyalty experiences. You stand out from competitors who use generic templates.
Does Yotpo integrate with my existing marketing tools?
Yotpo connects directly with the marketing apps you already use. You can link your rewards data to your email marketing software. This setup lets you send custom messages based on point balances. You can also connect to your customer service helpdesk. Support agents see a buyer's VIP status right on their screen. They can offer better service to your most valuable shoppers.
We support 60+ of direct app connections. You save time because data syncs on its own. You avoid messy manual uploads and spreadsheets. Check out our full list of partner integrations to see how we fit into your tech stack. We make it simple to build a connected marketing engine.
How do VIP tiers motivate customers to spend more?
VIP tiers tap into a buyer's desire for status. Shoppers want to reach the top level to unlock the best perks. You can offer free shipping or early access to new products. Buyers will often add an extra item to their cart just to reach the next tier. This behavior increases your average order value naturally. You reward your top spenders while growing your revenue.
You decide exactly what it takes to enter each tier. Some brands use a spend threshold while others count total purchases. You can adjust these rules as your business grows. Read more about tier strategies on our loyalty features page. We give you the tools to test different setups and find what works.
What types of actions can customers earn points for?
Shoppers earn points for making purchases on your store. You can also reward them for actions that grow your audience. Buyers get points when they follow your brand on social media. You can give them a special bonus on their birthday. Some brands offer points when a customer creates a store account. You choose the actions that matter most to your business goals.
Offering multiple ways to earn keeps buyers engaged. They interact with your brand even when they do not buy anything. You build a stronger relationship over time. Visit our loyalty software page to see all the earning rules you can set up. You have the freedom to design a program that fits your strategy.
How does the referral program feature work?
You can turn your best buyers into an active sales team. Shoppers get a unique link to share with their friends. The friend gets a discount on their first order. The original buyer gets points when that friend makes a purchase. This two-sided reward creates a strong reason to share. You acquire new customers at a much lower cost than paid ads.
Yotpo tracks all these referral clicks and sales for you. You see exactly who drives the most new business to your store. You can even offer double rewards during slow months. Learn more about setting up referrals on our customer retention page. We make it easy to grow your audience through word of mouth.
Is there a free plan available for small businesses?
Yotpo offers a free plan for early-stage brands. You can launch a basic points program without paying any monthly fees. This plan includes standard earning rules and a customizable rewards widget. You can start building your customer base right away. We want to help you grow your store from day one. You only pay when your business reaches a larger size.
Upgrading is simple when you need more advanced tools. You can unlock VIP tiers and custom integrations on our paid plans. You can review all the details on our transparent pricing page. We build our pricing to scale naturally with your revenue growth. You always know exactly what you pay for.
Can I use this Woocommerce Loyalty Plugin in my physical retail store?
You can connect your online rewards program to your physical store. Shoppers earn points whether they buy on your website or at the register. Cashiers can look up a buyer's profile using their email address. They can apply point discounts directly to the in-store purchase. You create a smooth experience across all your sales channels. Buyers love the flexibility.
We also support digital wallet passes for Apple Wallet and Google Pay. Shoppers keep their loyalty card right on their phone. You can send them quick alerts about expiring points. Discover how omnichannel setups work by requesting a platform demo. We can show you exactly how to link your online and offline sales.
How do I track the success of my loyalty program?
Yotpo provides clear reports on your program performance. You can see exactly how much revenue your points campaigns generate. The dashboard shows you how many shoppers redeem their rewards each month. You can track your customer lifetime value as it grows over time. We make it easy to spot trends and adjust your strategy. You never have to guess if the program works.
You can also test different reward setups against each other. You might find that buyers prefer free shipping over a flat discount. You use real data to make smart marketing choices. Check out our analytics features to see the reports in action. We give you the insights you need to increase your profits.
How long does it take to launch a rewards program?
You can launch a basic points program in just a few days. Our setup wizard guides you through every step of the process. You choose your earning rules and design your widget quickly. You do not need any coding skills to get started. We provide clear instructions to help you test the program before it goes live. You start rewarding shoppers almost immediately.
Larger brands might take a bit longer to set up custom VIP tiers. Our team is always ready to help you plan your launch strategy. You can reach out to our experts by scheduling a guided demo. We share tips from successful brands to make sure your rollout goes smoothly. You get the support you need to succeed.
Can I prevent customers from abusing the referral system?
Yotpo includes built-in tools to stop fraud on its own. The system blocks buyers from referring themselves using fake email addresses. We check IP addresses and device data to verify real users. You do not have to review every referral manually. You protect your profit margins while still rewarding honest shoppers. The platform handles the security work for you.
You can also set specific limits on how many points a buyer can earn. You might cap social media follows to one per account. You keep your reward liabilities under control. Learn more about our security features on the loyalty product page. We build our tools to keep your business safe as it grows.
How do points expire in the Yotpo system?
You control exactly when and how customer points expire. Many brands set points to expire after one year of no purchases. Yotpo tracks the activity date for every buyer on its own. You can send automated alerts before points vanish. Shoppers often rush back to buy something so they do not lose their balance. You use expiration rules to drive urgency.
You can also choose to let points roll over forever. It depends entirely on your specific business model. You can read about different expiration tactics on our retention strategy page. We give you the flexibility to test what works best. You keep buyers engaged without hurting your bottom line.
Can I migrate my existing rewards data to Yotpo?
You can move your current loyalty data into Yotpo easily. We help you import your existing customer point balances and VIP tiers. Buyers keep their hard-earned rewards when you switch software. You avoid upsetting your most valuable shoppers during the move. Our team guides you through the data upload process step by step. You experience a smooth transition to our tools.
We provide clear templates to format your data correctly. You just upload a simple file to update all user profiles at once. You can discuss your migration needs by booking a platform walkthrough. We have helped thousands of brands upgrade their rewards programs. You get expert advice to make the switch stress-free.
Laura Doonin, Commercial Director
Join a free demo, personalized to fit your needs