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Shopify Loyalty for Brands Shopify Loyalty for Brands

Yotpo helps you build a custom rewards program. You can launch VIP tiers, run referrals, and drive repeat purchases on your store. Yotpo helps you build a custom rewards program. You can launch VIP tiers, run referrals, and drive repeat purchases on your store.

25,000+

Loyalty Programs Launched

41%

Increase in RPR for Members

59%

Increase in CLTV for Members

25k+

Loyalty Programs Launched

Integrations

Custom VIP Tiers

Create distinct levels for your top shoppers. You can offer special perks based on how much they spend over time.

Points for Purchases

Reward buyers for every dollar they spend. They can trade these points for discounts on their next order.

Points for Actions

Give points when users follow your social accounts. You can also reward them for reading your blog or taking a quiz.

Brand-Aligned Design

Match your rewards page to your exact site style. Yotpo lets you change fonts, colors, and layout with ease.

Fast Setup Process

Launch your program quickly without writing code. The visual builder guides you through each step of the setup.

Two-Sided Rewards

Give both the sender and the new buyer a clear reason to act. You can offer a flat discount or extra points for each win.

Easy Sharing Tools

Shoppers can share their unique links via text or email. We make it simple for them to spread the word to friends.

Post-Purchase Prompts

Ask for referrals right after a user buys. They feel highly engaged at this moment and want to share their new find.

Fraud Prevention

Yotpo blocks fake accounts and self-referrals on its own. You only pay out rewards for real, valid new orders.

Campaign Tracking

See exactly which buyers bring in the most new revenue. You can reward your top advocates with bonus points or gifts.

Shopify POS Sync: Buyers earn and spend points whether they shop on your site or in your retail store.

Digital Wallet Cards: Shoppers can save their rewards pass to Apple Wallet or Google Pay for fast access.

Mobile Push Alerts: Send quick messages directly to their phone screen via their saved mobile wallet pass.

Real-Time Updates: Point balances update instantly across all sales channels after every single purchase.

Make better, revenue-driving decisions, faster

Revenue Tracking

See how much money your loyalty members spend compared to guest buyers.

Tier Movement

Watch how shoppers move up through your VIP levels over a set time period.

Liability Reports

Track unspent points so you always know your exact financial standing.

Why Choose Yotpo as Your Shopify Loyalty App?

Deep Shopify Sync

Yotpo connects directly to your store data. Points and tiers update instantly when a buyer completes an order.

Free Plan Option

Small brands can launch a basic program at no cost. You only upgrade when your store volume grows.

Advanced VIP Logic

Build complex tier rules based on spend or points. You control exactly how shoppers reach the next level.

Top App Connections

Link your program to Klaviyo, Gorgias, and Attentive. Your tech stack works together without custom code.

Mobile Wallet Ready

Give buyers a digital card for Apple Wallet. They can check their points from their phone at any time.

Proven Referral Engine

Drive new sales with built-in referral tools. You can track shares and reward your best brand fans easily.

CLTV with Yotpo

"Yotpo is exactly what I envisioned; everything we need to optimize our retention strategy and post-purchase experience.

James Reu
Ecommerce Manager

2.2x

increase in CLTV

2.2x

increase in CLTV

"We knew we needed to transition to a more sophisticated solution that could scale with our business."

Genna Rodney
Associate Manager, CRM & Loyalty

15.4x

ROI

15.4x

ROI

"The team continues to deliver amazing ongoing support. Our loyalty program is exactly what we had envisioned."

Kim Zorn
Head of Performance

We integrate with 60+ partners

All Integrations

FAQs

How does Shopify Loyalty software help my store grow?

A rewards program gives buyers a clear reason to return. Yotpo helps you build a custom Shopify Loyalty setup quickly. You can offer points for purchases and social follows. Shoppers trade these points for discounts on future orders. The system turns one-time buyers into repeat shoppers. You keep your brand top of mind. Buyers feel valued when they earn rewards. They choose your store over others because they have points to spend.

You also gain access to powerful referral tools. Happy buyers share your brand with their friends. You reward them when those friends make a purchase. The referrals bring in new shoppers at a low cost. You can track all these metrics inside your dashboard. Read more about how to set up your customer rewards program today. You will see how easy it is to launch.

Can I customize my Shopify Loyalty program design?

You have full control over how your rewards page looks. Yotpo provides a visual builder that requires no coding skills. You can match the fonts and colors to your exact brand style. You can upload custom icons for your VIP tiers. Shoppers see a native experience that looks like your main site. You can place a rewards widget right on the checkout page. Buyers see their points balance while they shop.

You can also tailor the emails that go out to members. You control the text and images in every message. You can create a unique name for your points currency. Many brands use terms like coins or stars. Check out our brand success stories to see real examples. You will find plenty of design ideas for your own store.

Does Yotpo offer a free plan for Shopify Loyalty?

Yes, Yotpo offers a free tier for growing brands. You can launch a basic Shopify Loyalty program at no cost. This plan includes standard point earning rules and a rewards page. You can run a simple referral campaign as well. Small stores use this plan to test the waters. You can see how buyers react to earning points. You only pay when your monthly order volume increases.

As your store grows, you can upgrade to a paid tier. Paid plans unlock advanced features like custom VIP levels. You also gain access to deeper analytics and reporting tools. We keep our costs clear and easy to understand. Review our pricing options to find the right fit. You can scale your program as your revenue grows.

How do VIP tiers work in a Shopify Loyalty setup?

VIP tiers let you reward your most valuable buyers. You set up different levels based on how much shoppers spend. A new buyer might start in the bronze tier. They move to silver or gold after they buy more items. Yotpo moves them up on its own based on your rules. Each new tier unlocks better perks and larger discounts. Shoppers strive to reach the next level to get those benefits.

You can offer early access to sales for top tiers. You might give free shipping only to your gold members. The setup creates a strong sense of status among your buyers. They spend more just to keep their VIP rank. Learn more about building a VIP rewards strategy for your store. You will see higher order values from these top fans.

Can buyers use their Shopify Loyalty points in my retail store?

Yes, Yotpo connects directly with Shopify POS. Buyers earn points when they shop at your physical retail location. They can also spend their points at the checkout counter. The system updates their balance instantly across all channels. A shopper might buy a shirt online and earn points. They can then walk into your store and use those points. The sync creates a smooth experience for your buyers.

You can also offer digital wallet cards to your shoppers. They save a pass to Apple Wallet or Google Pay. They scan this pass at your physical register to claim rewards. The digital card bridges the gap between online and offline sales. Explore our POS connections to see how it works. You will give buyers a unified shopping journey.

How do referrals fit into a Shopify Loyalty strategy?

Referrals serve as a major growth engine for your store. Yotpo includes referral tools inside your Shopify Loyalty setup. You give your current buyers a custom link to share. They send this link to friends via text or email. The friend gets a discount on their first order. You reward the original buyer with points after the purchase. Both sides win, and you get a new buyer.

You can prompt buyers to share right after they checkout. They feel excited about their new items and want to talk. Yotpo blocks fake accounts to keep your program secure. You only hand out points for real, verified purchases. Request a platform walkthrough to see the referral dashboard. You will learn how to track your top advocates easily.

Which apps connect with Yotpo for Shopify Loyalty?

Yotpo connects with the top tools in the eCommerce space. You can link your Shopify Loyalty data to Klaviyo for email. This lets you send point balance updates in your newsletters. You can connect to Attentive to send rewards alerts via text. Yotpo also ties into Gorgias for customer support teams. Your agents can see a buyer's VIP tier during a chat.

You can also sync with ReCharge for subscription orders. Buyers can apply their points to their next recurring box. These connections require no custom coding to set up. You just click a few buttons in the dashboard. View our full list of partner apps to plan your tech stack. You will save time by linking your tools together.

How do I track the success of my Shopify Loyalty program?

Yotpo gives you a clear dashboard to track your results. You can see exactly how your Shopify Loyalty program drives sales. The charts show revenue from rewards members versus guest buyers. You can track how many points shoppers earn and spend daily. You also see how many buyers move up into new VIP tiers. You use this data to understand your audience.

You can view reports on your referral campaigns as well. You see which buyers share their links the most. You can track the exact revenue those shared links bring in. You can then double down on what works best. Check out our analytics features to learn more. You will always know the true ROI of your program.

Can I reward buyers for actions other than purchases?

Yes, you can give points for many different actions. A strong Shopify Loyalty program rewards engagement, not just spending. You can give points when a buyer creates an account. You can reward them for following your brand on Instagram. You might offer points when they read a specific blog post. You can even give them a bonus on their birthday.

These small rewards keep buyers active between purchases. They log in often to check their growing points balance. The daily habits build a strong bond with your brand. You stay relevant even when they do not need to buy. Read our merchant stories to see creative reward ideas. You will find new ways to engage your target audience.

Is it hard to migrate my current Shopify Loyalty data to Yotpo?

Moving your existing data to Yotpo takes very little effort. Our team helps you bring over your current Shopify Loyalty members. You can import their existing point balances and VIP tier status. Buyers keep their hard-earned rewards during the switch. They do not lose any progress when you change tools. We guide you through the entire import process step by step.

You can also bring over your past referral history. We make sure your active referral links keep working. Your buyers will not notice any bumps during the move. They just see a better, faster rewards page afterward. Book a migration call with our team today. You will see how smooth the transition can be.

How does Yotpo handle Shopify Loyalty fraud?

Yotpo includes built-in tools to stop rewards fraud. Some users try to game Shopify Loyalty programs for free items. They might create fake emails to refer themselves. Yotpo spots these fake accounts and blocks them instantly. The system checks IP addresses and order details to verify users. You do not have to review accounts by hand.

You can also set limits on how many points buyers earn. You might cap social follow rewards to once per user. The rules keep your program fair for everyone involved. You protect your profit margins from bad actors. Learn more about our security tools on our site. You will feel safe running large referral campaigns.

Can I run limited-time campaigns with my Shopify Loyalty app?

Yes, you can run special events to boost sales quickly. Yotpo lets you set up double points days for your store. You can offer twice the rewards during a slow sales month. The event gives buyers a strong reason to shop right now. You can also run these events just for your VIP tiers. The exclusive deal makes your top buyers feel extra special and valued.

You can promote these events through your email and text tools. You send a quick alert that the double points event started. Buyers rush to your site to take advantage of the deal. The short campaigns drive massive traffic in a short time. Explore our campaign features to plan your next event. You will see a big spike in your daily revenue.