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AI is changing how customers shop.
We help you keep up.

CommerceGPT covers the shifts in discovery, search, and retention—plus what the smartest operators are doing about it.

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Written by Tomer Tagrin, co-founder & CEO of Yotpo

Over the past decade, Tomer’s helped thousands of top eComm brands grow and adapt—from the rise of DTC to the shift to AI. This newsletter is his front-row view into what’s changing, what’s working, and what comes next.

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edition 18

When AI Agents Start Shopping for Your Customers, What Gets Them to Pick You?

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CEO @ Yotpo, Tomer Tagrin

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edition 17

Microsoft Just Gave Brands the First Real AI Analytics Dashboard. Google Hasn't.

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CEO @ Yotpo, Tomer Tagrin

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edition 16

Meta Is Entering Agentic Commerce, and in a Big Way.

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CEO @ Yotpo, Tomer Tagrin

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edition 15

ChatGPT Ads product is here. Here's What That Actually Means for Brands.

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CEO @ Yotpo, Tomer Tagrin

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edition 14

We Built You a Free AI Visibility Tool. Here's Why You Need It.

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CEO @ Yotpo, Tomer Tagrin

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edition 13

Google Just Changed the Rules for AI Shopping, and Why You Should Care

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CEO @ Yotpo, Tomer Tagrin

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edition 12

ChatGPT’s New Shopping Research: The Shopping Mall Era is Over

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CEO @ Yotpo, Tomer Tagrin

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edition 11

The New Rules of Product Discovery

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CEO @ Yotpo, Tomer Tagrin

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edition 10

The Beauty Benchmark Bloodbath

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CEO @ Yotpo, Tomer Tagrin

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edition 09

The iPhone of Commerce Just Launched

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CEO @ Yotpo, Tomer Tagrin

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edition 08

Surviving Google's AI Takeover

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CEO @ Yotpo, Tomer Tagrin

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edition 07

The 100-Brand LLM Benchmark

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CEO @ Yotpo, Tomer Tagrin

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edition 06

How ChatGPT Can Help You Rank on Gemini, and Vice Versa

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CEO @ Yotpo, Tomer Tagrin

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edition 05

Why AI FOMO Is Real

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CEO @ Yotpo, Tomer Tagrin

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edition 04

The New Battleground for Product Discovery: ChatGPT vs. Google AI

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CEO @ Yotpo, Tomer Tagrin

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edition 03

The Invisible Brands of ChatGPT

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CEO @ Yotpo, Tomer Tagrin

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edition 02

Why You Should Care About Bing

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CEO @ Yotpo, Tomer Tagrin

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edition 01

Why I’m Writing This (and Why You Should Care About LLMs)

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CEO @ Yotpo, Tomer Tagrin

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AI is changing eComm. We help you keep up.

How the smartest operators are responding to shifts in discovery, search, and retention.