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Blog Articles

Browse our collection of articles, where you’ll find everything from product updates, to interviews with industry leaders, strategies for brand-building, and more.
Blog Articles · Customer Retention

Stay Ahead of Inventory Issues With SMS and Email Flows

Blog post

Learn how to use SMS to address inventory issues and keep customer satisfaction high.
Blog Articles

From DTC to Omnichannel Loyalty: How Brands Can Finally Recognize and Reward In-Store Customers

Yotpo + Subtotal automatically reward in-store purchases, creating seamless omnichannel loyalty.
Blog Articles · AI

Why You Can’t Just Ask ChatGPT About Your Brand

Learn why asking ChatGPT once won’t reveal your true AI visibility, and how intent shapes what brands appear
Blog Articles

Yotpo DTC Index blog: A New Benchmark for DTC Brands

Introducing the Yotpo DTC Index - explore data-driven trends and key insights shaping DTC in 2025.
Blog Articles · AI

Inside ChatGPT’s New Shopping Research Experience

ChatGPT’s Shopping Research experience reshapes how shoppers ask, compare, and choose. Learn what it means.

Blog Articles · Partners

Top 10 Ecommerce Affiliate Programs to be a Part of in 2026

Affiliate marketing has evolved beyond simple link referrals; it is now about recommending a complete technology stack. For brands to succeed, they require a suite of tools that work in harmony. This shift presents a strategic opportunity for affiliates and agency partners. By promoting interconnected solutions, partners can provide more value and create more durable […]
Blog Articles · AI

From SEO to AEO: How LG Won the AI Shelf

Why one fridge tops every AI search, and what it reveals about brand visibility in the age of LLMs
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