AI Is Rewriting the Rules of eCommerce.

Discover what brands must know to win with AI shopping assistants like ChatGPT. Join Yotpo's newsletter for updates and insights to stay ahead.

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Next-Gen Product Discovery

Instead of navigating through product listings, shoppers are turning to AI for intuitive and curated recommendations.

Search Boxes to Conversations

Search isn’t about keywords anymore. It’s about conversations, intent, and smart recommendations.

Optimizing for AI Discovery

If your product content, reviews, and data aren’t optimized for AI-driven discovery, you're already losing visibility.

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Master AI Shopping Assistants

Get expert insights on AI shopping assistants and how they influence product rankings and recommendations.

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Be first to know about OpenAI’s eCommerce updates, feed integrations, and new shopping features.

Optimize for AI Discovery

Access step-by-step guides to optimize your product content and reviews for AI-powered discovery.

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Yotpo Reviews: Built for the Future

Yotpo’s reviews platform helps brands deliver smarter, more personalized shopping experiences, already optimized for AI discovery.

Smart Prompts & Custom Questions

Guide customers to leave high-context, AI-friendly reviews by asking targeted questions at checkout or via follow-up emails.

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Reviews Widgets

Display reviews across your site using flexible, brand-aligned widgets that optimize shopper engagement on product detail pages, category pages, and landing pages.

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AI Reviews Summary & Smart Sorting

Automatically extract and display review highlights that surface key selling points to both shoppers and AI assistants.

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Reviews Syndication

Extend the reach of your reviews through Yotpo’s integrations with Google Shopping, select retail partners, and social commerce platforms. This syndication ensures your best customer content appears not just on your site, but across the channels that influence buying decisions.

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Rich Snippets Guide

Easily add structured data to your product and review pages to qualify for enhanced listings in Google search results. Rich snippets increase your visibility, click-through rates, and help AI systems better understand your content. Follow our guide to implement rich snippets across various platforms.

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Things you might be asking yourself

What is ChatGPT’s shopping assistant?

ChatGPT’s shopping assistant lets users ask for product recommendations in a conversational way. It responds using AI reasoning, web data, reviews, & product details from integrated sources.

Where does ChatGPT get product information from?

It pulls information from publicly available sources, reviews, product catalogs, & data from API partners. The more structured and trustworthy your content, the more likely it is to be used.

Can brands control shopping visibility?

Not directly, but you can influence visibility by ensuring your product data, reviews, & site structure are clean, consistent, & rich in context (using FAQs, attributes, & detailed reviews.)

Will this replace search or marketplaces?

It won’t replace them entirely, but it’s emerging as a powerful new discovery channel. Shoppers are starting their journeys with AI tools more frequently, so it’s important to adapt.