---
url: /integrations/dotdigital/
title: "Dotdigital Integration | Yotpo"
canonical: https://www.yotpo.com/integrations/dotdigital/
---

# Dotdigital

[Integrations / Reviews & UGC](/integrations)

Yotpo & Dotdigital’s integration enables brands to craft intelligent cross-channel customer journeys by syncing loyalty, referral, and reviews data into Dotdigital. Leverage Yotpo insights to power more personalized and effective email and SMS campaigns, and build dynamic journeys based on customer engagement and behavior.

Get a demo

**Dotdigital** helps marketers make every interaction feel personal with scroll-stopping marketing that wins customers for life. Design campaigns with customers in mind, powered by data you can rely on across all your customers' favorite channels.

[Install](https://integrations-center.yotpo.com/app/#/install/applications/trMdQwZDWwUZF3ig0LWzCVlNMFhVUywa/product/REVIEWS)

Product

[Loyalty & Referrals](/integrations/dotdigital-loyalty/)  Reviews & UGC

Platform

Adobe Commerce (Magento)   BigCommerce   Others   Salesforce Commerce Cloud   Shopify

Category

Email Marketing   SMS Marketing

Supported Plans

Free   Starter   Pro   Premium   Enterprise

Developed by

Dotdigital

Resources

[Dotdigital Integration Guide](https://support.dotdigital.com/en/articles/8199787-integrate-yotpo-reviews-with-dotdigital) [Dotdigital Setup Guide 1](https://support.dotdigital.com/en/articles/8199790-use-yotpo-review-data-in-dotdigital) [Dotdigital Setup Guide 2](https://support.dotdigital.com/en/articles/8199358-add-yotpo-reviews-to-campaigns-pages-and-forms) [Yotpo Integration Guide](https://support.yotpo.com/docs/dotdigital-integration-guide-for-yotpo-reviews)

## Integration Benefits

This integration syncs product review data into Dotdigital, enabling brands to segment customers based on review activity, ratings, and product feedback. Trigger automated post-review follow-ups and personalized journeys to drive retention and advocacy, and easily embed high-impact product reviews directly into email campaigns, landing pages, and forms to increase trust and conversion.

## Reviews & UGC Use Cases

Segment customers based on reviews data

Enrich your customer data with reviews attributes from the latest review for advanced segmentation capabilities

Automate review follow up

Trigger flows after a new review is submitted based on the star rating and other parameters

Display top reviews in emails

Showcase top products reviews directly in email campaigns

## Featured integrations

Reviews & UGC

### [Mailchimp](/integrations/mailchimp/)

Yotpo & Mailchimp’s integration enables brands to enhance their email and SMS marketing strategies by leveraging the power of reviews and social proof as well as valuable loyalty-based data.

Learn more

Loyalty & Referrals

### [Optimizely (Zaius)](/integrations/optimizely-loyalty/)

The Optimizely & Yotpo integration provides brands with full access to loyalty and reviews data that can enhance the precision of customer predictions generated by Optimizely’ data science capability, making campaigns more personal and timely.

Learn more

Loyalty & Referrals

### [Dotdigital](/integrations/dotdigital-loyalty/)

Yotpo & Dotdigital’s integration enables brands to craft intelligent cross-channel customer journeys by syncing loyalty, referral, and reviews data into Dotdigital. Leverage Yotpo insights to power more personalized and effective email and SMS campaigns, and build dynamic journeys based on customer engagement and behavior.

Learn more

Loyalty & Referrals

### [Listrak](/integrations/listrak-loyalty/)

Yotpo's integration with Listrak pulls product ratings and reviews directly into the Listrak database, automatically matching them to your product catalog and sorting them by recency and rating in order to deliver the most relevant content to your customers. In addition, leverage loyalty data to segment customers to create even more personalized experiences.

Learn more