---
Title: "Expensive Products Get More Reviews"
Date: "2015-11-05T17:48:29+00:00"
---

Products that are over $100 get almost 10% more reviews than products that are under $30.

Why?

**People are more invested, literally and figuratively, when they spend more money.** They have high expectations for the product and service and are going to let you know if your business met them.

If you have high-priced products, people are more likely to write (and want to read) reviews.

## How can you use this data to get more reviews?

- [Promote your most expensive items in upsells](/blog/how-to-get-reviews-for-products-no-one-wants-to-review/).
- If there is an order with multiple products purchased, always [ask customers for reviews](/resources/how-to-ask-customers-for-reviews/) on your most expensive items.
- Shoot to give your customers an amazing customer experience. [High star ratings get tons more sales](/blog/star-ratings-influence-customers/).
- **If you have a high [average order value](/resources/average-order-value/), there is no excuse for not having reviews!** You’re likely to get more reviews and more reviews = more sales.