--- Title: "Are Subscriptions Right for Your Brand?
Take the Quiz!" Date: "2022-07-20T14:29:29+00:00" --- That’s *the* question most businesses are asking themselves. The second question they’re following up with is, *how* do you know this is the right move for your business? In 2020 we watched consumers, ourselves included, make a mad dash to the subscription market. Brands began offering subscriptions at an unprecedented rate, and just like that eCommerce transformed. No longer a novel idea, subscriptions have become a reliable part of your customers’ lives, while you, the merchant, get to benefit from the stability of [recurring revenue](https://www.yotpo.com/blog/what-is-recurring-revenue-and-why-does-it-matter/). To address these questions we put together a very simple questionnaire that will take the guesswork out of things. Answer the six questions below to see if your brand is a good fit for the subscription market.